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YouTube Shows Users the Money

Youtube_logo_2_2 Variety reports that video-sharing site YouTube will soon allow more of its users to share in the advertising dollars generated from its videos.

YouTube already had revenue-sharing deals with several top content owners, and now the Google-owned site has announced an expansion of its partnership program.

From Variety:

Now the program is open to all content creators who own the copyrights to the audio and video they post, regularly post to the site and live in the U.S. or Canada.

YouTube said it hopes the program will encourage users to "create compelling, engaging and viral content" for the site. It also hopes the expansion of the number of vids will encourage more marketers to consider buying ad time on YouTube.

If this WGA strike continues, YouTube and MySpace just might continue their TV takeover.

-- Daniel Lehman

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